Case study
World’s first live event subscription
Client
Festival Pass
The
Client
The
Challege
Festivalpass is the world's first subscription for live events. As they entered the marketplace, they needed an MVP that quickly introduced users to this concept and communicated the value.
The
Client
Festivalpass is a digital platform that allows music lovers to discover and purchase tickets to festivals worldwide. The site features a comprehensive database of festivals, as well as a ticketing system that makes it easy to find and buy tickets to your favorite events.Â
The
Challege
As the first company to innovate the live events space with a subscription model, users had never seen anything like this before. Educating the value and use case for Festivalpass in the UX was vital.
Our Matching Criteria
Music
We needed someone who had a deep passion for music and live events to understand how to communicate the core value proposition of the brand.
Consumer
Since this was a data-heavy but easy-to-use app, matching them with a designer with consumer app experience was vital.
Leader
As we were shaping the foundations of FestivalPass we wanted a designer who could lead the process.
Who we matched them with
Passionate Product Designer
The passionate product designer was able to take their own experience as well as market research and turn it into exciting user flows and journeys for future event goers.
Creative Interface Designer
The interface designer was also a brand specialist and was not only able to convert user journeys into striking visuals. They also set the foundation of the brand.Â
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What they were able to produce
(in less than 4 months)
An engaging onboarding experience that communicated the product value
Interactive prototype for fundraising and developers
Reinvented the travel insurance flow to leverage oppurtunies post COVID
Developed a new design system and design process for the team
Brand collateral to use on social media and on campaigns
Project roadmap for the duration for the duration of the engagement
Visuals they produced
Approximate
Savings
Reviewing Portfolios
Interviewing Candidates
Platform Fees
International payments
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